Category: Finance & Wealth

There’s a difference between wealthy and rich. Wealthy is quiet, rich is loud & bragging. In this social media world, people can be anything they want to be, and often times the images of wealth get confused with real wealth. Unless your brand is about wealth, there should be no reason to use images or posts to falsely portray an image of a life you don’t live. Inevitably, someone will buy your product or service in the hopes that they too can achieve the wealthy you show. But when it’s not real, it leads to disappointment, anger and sometimes threat of being sued for false advertisement. In this episode I break down the difference and how to prevent sending the wrong messages on social media.

Unless you’re a money or numbers person, managing the financials for your company isn’t fun nor sexy. Let’s get real. If you plan on growing and seeking funding to fuel that growth, investors want to know that you have it all together. In order to be in business, the financials always need to be in discussion.

If your company isn’t generating enough revenue, struggling with expenses, can’t meet payroll, and worse, can’t attract funding to grow, you will soon find yourself out of business. While the sexy fast paced world of the startup scene requires you to build fast and get to market, once the honeymoon phase is over, investors want to know that they have put their money into a company that has their stuff together. They want to be assured their investment isn’t burning through money at a fast pace with no viable results or improvements.

Today we’ll talk about several headline makers about companied who were once viewed as promising rising stars, to their fast crash landings. And how you can avoid the same fate for your company with smart decisions, careful planning and getting help where needed.